A power words list. Why on earth would you need that? When it comes to marketing, you need a way to demonstrate that your offer or product transcends everyone else’s. Many marketers overlook copywriting as the one critical piece of the puzzle.…
“Not all popups are bad.” How do you separate good ones from the rest? Is it the conversion rate? The average conversion rate of all popups is 3.08%. The ‘best’ popups (top 10%) convert at an average of 9 times out…
It’s just an email, right? Why would you want to worry over measly newsletter subject lines? Consider this: Email marketing is 40 times more effective at helping businesses acquire customers than either Facebook or Twitter. Let that sink in a moment.…
At one time, learning the steps to build a website for your business was optional. Now it’s essential. A whopping 97 respondents to one survey said they searched for local businesses online. Even if you have a brick-and-mortar store, you can’t…
Is it just me, or does your email list look a little bit dirty? Email list cleaning scares a lot of marketers because it involves — gasp! — potentially removing email addresses from that list, but I’m going to talk you…
An exit intent popup could provide you with a massive increase in leads, more revenue, and an insane amount of information about your target audience. Don’t believe me? You should probably read this article. When marketers hear the word “popup,” they…