Is it just me, or does your email list look a little bit dirty? Email list cleaning scares a lot of marketers because it involves — gasp! — potentially removing email addresses from that list, but I’m going to talk…
You might have heard the term opt-in email marketing, but what is it exactly? And how does it work? Also called permission marketing, which serves as more of an umbrella term, opt-in email marketing is one of the most powerful…
Email marketing statistics are available all over the Internet, so I thought I’d compile a handy resource here for anyone who wants to learn how to increase their conversions with email. Knowing the data ahead of time can help you…
If you want to build an email list from scratch, you have a tough job ahead. It’s not impossible, though — business owners and marketers do it every day. You just need a solid blueprint to follow, and that’s what…
Email collection is a bit like dating. You might like someone, but you need to get his or her phone number, email address, or other contact information. The process has to move forward if you want to create a relationship.…
Learning from great email campaign examples will make you a better marketer, regardless of the industry you’re in. You’ll also get an idea for what you don’t want to do. Maybe it’s not right for your brand, or perhaps you can improve…