Creating a stunning website that attracts visitors represents an excellent step toward marketing success. However, it’s not the be-all and end-all. To secure strong business growth and establish your brand, you’ll need to convert visitors into paying customers. So, how…
The world of digital marketing is full of buzzwords and technical-sounding metrics designed to help businesses boost organic traffic and drive growth. While some of these metrics may seem a little pointless or superfluous, others could transform your marketing strategy…
Email marketing is a marketing strategy in which emails are sent to an opted-in list of prospects and customers. Through email marketing, businesses can build rapport with their email subscribers, provide value, and eventually turn those prospects into customers. Email…
Are your traffic figures sky-high? Do your landing pages attract visitors like moths to a flame? If so, you may be tempted to sit back and wait for the sales to roll in. We’re sorry to break it to you,…
Live chat is a unique software tool that offers real-time customer service, all online. It lets your site users receive immediate support and information from your customer care agents. Live chat isn’t the same thing as a chatbot. Instead, real-life…
